"Who
is there in this world who has not at one time or other not dreamed of me? I am Gold; when God created this wonderful
world, He paid particular attention to me.
I am fascinating; to possess me has been the dream of Kings and
conquerors ; for I am a storehouse of Wealth and Power. Women, from Queens to commoners, have sought
me; ornaments of Gold adorn and enhance their natural beauty and allure.
........
Nature
has not created much of me, but has created me as a beautiful lustrous yellow
metal with a reddish tinge, heavy, malleable and ductile; meaning I can be
moulded into shapes or drawn out without breaking easily. So I am in deep demand for making jewellery;
and being scarce I am of high value; thus coins and bullion of gold are a safe
form of keeping your wealth as it is not affected by changes in weather
conditions- heat , cold or rain and time does not take away it’s lustre......
Most
people prefer to keep their gold in the form of jewellery and add to their holdings bit by bit. Due to
ever rising demand from an ever-increasing population gold does not lose its
worth; indeed the value appreciation is more than money kept in Bank. Besides,
Banks have been known to fail, reducing the deposit receipts to no more than
scraps of paper and often enough, turn the well-off to penury.
But
holding gold in the form of jewellery has dangers that that are often
overlooked. For one, jewellery cannot be made from pure gold; base metals like
copper has to be added to it to make it harder, there are labour charges for
fashioning the metal into jewellery and the most insidious factor is what
jewellers call “wastage” , apparently the gold lost in the process of making.
So in broad daylight the quantity of your gold disappears before your eyes! Has
any gold really been lost and the percent of gold in the jewellery is what the
jeweller says it is? The not so
scrupulous jeweller will pass the item through a fineness testing instrument,
but even testing laboratories admit that the degree of impurities vary at
different places."
So
how is the buyer to protect himself in such a seller’s market? The answer is
simple; invest in gold in the form of gold coins, and not jewellery, sold by
Banks and reputed jewellers. Their fineness is certified by govt. approved labs
, there are no hidden charges. And the best is that these coins are sold in a
wide range of weights, so anyone can buy the quantity they choose and according
to the occasion.....
I
recently bought a gold coin of Malabar Gold (through Flipkart) keeping the
above factors in mind. It has been delivered promptly at my residence. It was
packed in a beautiful box making it the perfect gift for my cousin’s wedding. I
am glad that i opted for gold coin, that too through e-commerce . The seller
also provided the purity certificate and proper invoice. I have been telling my family circle to check
this way of gold purchase when the next occasion arises………
